Since its launch in 2012, the Seda hotel brand has flourished in various locations throughout the country. It has hotels in Bonifacio Global City in Taguig City, Cagayan de Oro City, Davao City, Iloilo City, Nuvali in Laguna, and Quezon City, where it recently opened the biggest hotel in the area with 438 rooms, a ballroom, and a presidential suite. Seda’s success has merited an aggressive expansion program that will see its room inventory growing to twice the current number in the next two years.
Seda in Cebu Business Park will be the brand’s biggest in the Visayas. Legaspi says this is but fitting given Cebu’s status as the center of business and commerce in the area. He adds that AHRC’s commitment to Cebu is further underscored by the construction of another Seda hotel at Cebu IT Park — the first Seda hotel and serviced apartments outside of Metro Manila.
Both hotels will uphold the Seda brand pillars of a strategic location close to shops and restaurants within a vibrant Ayala Land mixed-use development combined with service at par with global standards.